Free Football Betting Tips & Predictions Today

Markets

You might find a new bookmaker that looks good, feels good, and is easy to use. But what’s the point if it doesn’t have the market you like? Certain bookmakers will not offer live in-play odds. Some offer a lot of fun, novelty bets whilst others stay away entirely.

For big tournaments, some websites might run huge promotions. Smaller bookmakers simply can’t compete. Take all of this into consideration when finding the right bookmaker for you.

Reliability

It seems an obvious one, but you need to choose a bookmaker which is reliable. There are lots of aspects which fall under reliability. Has the bookie been around long enough to build a trusted reputation? Is the company that owns it reputable?

There are other things you can do to find out if a bookie is reliable, too. Search forums for common complaints – though it’s worth noting that not everything you read will be true. Or better still, read our bookmaker reviews for an objective opinion from industry experts.

Accessibility

Let’s say you find the ideal bookie, but it’s not available in your country. Or, you love to bet on mobile – but their app lags. It’s not just about the markets and special offers a bookie boasts of.

Accessibility is very important. If you want to place a bet on one of our football betting tips a few minutes before the game begins, or even in-play, the last thing you want to be doing is scrambling to load up a laptop and connect to the Wi-Fi.

Make sure the bookie you opt for is readily available and easy to access for fun, fast action when it suits you.

Not sure which bookies tick all of the above boxes? Don’t worry. We’ve scoured the web for the best football betting bookmakers out there. Choose from our list of the best bookies for UK players.

First, Last or Anytime Goalscorer

If you’ve got a strong feeling that a certain player is going to score, you can back them to score first, last or at any point during the match. First and last goalscorer bets offer better odds, and are usually identical in price.

The odds on top strikers are often very slim, but good odds can be found for midfielders and especially defenders. If there’s a towering centre back with good heading ability coming up against a short defence, consider a small wager.

Accumulator

You can place a bet on any home win, away win or draw if you think you know how the result will go. However, this may not offer the most enticing odds. If you want the chance to win a bigger amount for a relatively small wager, you can try an accumulator.

An accumulator means you need to back multiple results and they must all be correct in order to win. You can combine accumulators across multiple leagues and the odds quickly stack up.

Correct Score

A self-explanatory bet, but a very popular one. The correct score bet is exactly what it sounds like; you must accurately predict how many goals each team will score in the match.

Ordinarily, this is capped at the regular 90-minute mark. So, if a cup game goes to extra time, the match will end as a draw for correct score purposes.

These days, it is increasingly common to be able to bet on anytime score too, which offers lower odds but gives you less of a sweat in the final few minutes.

Custom Bets

Personalised bets are a little quirky, but as customers become more familiar with them they are beginning to permeate the mainstream. You’ll find different names for this type of bet at different bookies. BetVictor call it ‘PriceItUp’, whilst Bet365 have labelled it a ‘Bet Builder’.

The premise is that you combine different aspects of a match – such as the correct goal scorers, number of cards, or number of corners – and all must be correct in order to win. With just a few choices the odds can quickly scale into the thousands, so it’s an exciting way to bet, if not the most logical.

Back the Favourite

As unglamorous as it sounds, backing the favourite can often be the way to go. If the Premier League champion is playing relegation fodder the odds of an upset might be very appealing, but the majority of the time you won’t reap the rewards. Instead, you can make a good living by placing significant wagers on what are perceived to be near-certainties.

The downside here is that, in order to make a good return, you need to put a lot of money on the line – and one upset can destroy your bankroll. If you’re placing big bets, always have an exit strategy and choose a bookie which offers the chance to cash out if needed.

Forget Loyalty

Football is a loyal sport, with lifelong fans and traditions. But when it comes to betting, kick loyalty to the curb. It’s important to bet logically and objectively, without succumbing to the common pitfall of backing the team you want to win, rather than the team you think will win.

With that being said, it’s not a bad thing at all to bet on the team you support if you have an insight. Maybe you know a great player is due back from an injury. Or perhaps you’ve noticed a change in the style of play that others might have missed.

Research

There’s no substitute for good research. Just like horse racing betting, studying the form can pay dividends when it comes to the nitty-gritty of results. As football is such a hugely popular sport, there’s no shortage of information out there.

Check for injuries, form, bogey teams, unrest in the dressing room, weather, and check the stats. There are countless blogs focusing on the numbers side of the game, which means you have a wealth of free information to help formulate your betting strategy.